City and Municipal Branding / Eden Prairie
Beginning in 2007, BAKER was asked to brand the City of Eden Prairie, an upscale, fast-growing Twin Cities suburb. This successful collaboration has given Eden Prairie a strong brand position and identity to build upon.
As part of this revolutionary endeavor, BAKER has extended the Eden Prairie brand experience to their three municipal liquor stores, addressing every aspect of the customer’s shopping experience. Success has been phenomenal – measured in double digit sales growth. We’ll drink to that!