Tennessee Moonshine / Ole Smoky

From downhome to downtown, Ole Smoky had been bringing their mountain-made brand of high-quality holler hooch to the masses since becoming the first federally licensed distillery in the history of East Tennessee – passing on a sacred family tradition over 100 years in the making.

In honor of their astonishing Appalachian authenticity, BAKER helped the fine folks at Ole Smoky celebrate their heritage by infusing the brand with classic Tennessee iconography and distilling the brand down to it’s essence of “Real. Tennessee. Moonshine.” From logo to label BAKER ensured that the blue flame brand would shine bright for years to come.